Digital Marketing

Job Description : Digital Marketing

-As a Facebook Marketing Specialist, you will work to help scale social advertising efforts geared towards Maximum lead generation & ROI.

-This role is for someone who is able to find efficient growth via Facebook and Instagram

-You thrive in building, maintaining, and optimizing digital advertising campaigns and have an experimental and methodological approach. The position requires a blend of creativity, analytical skill, perseverance, and results-oriented problem-solving.

Primary Responsibilities

  • Build and launch Facebook / Instagram Ads
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize the user experience
  • Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
  • -Help create weekly and monthly reports
  • -Recommend new strategies based on data and testing
  • Help set up processes


  • Extremely fluent in written English
  • 3+ years of hands-on e-commerce marketing experience, including Facebook & Instagram
  • A self-starter mentality, a strong sense of ownership, and an appetite for learning
  • Moderate to advanced Excel experience (pivot tables, graphs, etc.)
  • Demonstrable success in improving account performance in direct response to Facebook and/or Pinterest advertising, and a desire to champion both. Similar online ad experience will be considered as well.
  • Ability to uncover insights from data and use quantitative methods to answer questions and to find opportunities for optimization
  • An eye for good design and can create ad concepts quickly leveraging basic design thinking (note: graphics design experience is not required but is considered a plus)
  • Familiarity with¬†Facebook¬†Ads Manager/Power Editor or equivalent, including bulk upload, is a plus.


voice: 7876212244, 8221901204

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Job Category: Digital Marketing
Job Type: Full Time
Job Location: Ludhiana-Punjab

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